Increase Sales, AOV, Sign up

Increase Sales, AOV, Sign up

without spending more on advertising

  • Validate new design or change from existing traffic
  • Gain new insights into customer behaviour
  • Minimal Support from IT and Designer

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Test, Learn, Apply

Holistic View

Holistic View

I look at your entire marketing funnel – your whole platform, online and off-line – before and after people land on a website.

They are part of your process, and they all feed into your bottom line.

When we talk conversion, we are paying attention to your entire business so we don’t miss something important that could lead to huge boosts in income or devastating losses

Challenges facing Marketer

Select the right test method

Select the right test method

It’s important to select the right kind of test, and determine which testing approach is right for your business models.

Confidence in your tests

Confidence in your tests

With my statistics background, I can say with certainty the outcome of the A/B test is not due to coincidence. I minimize the chance that you’ll come to an unwise conclusion and help make important decisions in a risk-controlled manner.

Don't leave money on the table.

If you double the number of experiments you do per year you’re going to double your inventiveness

Jeff Bezos, Amazon

95% of marketers recognize A/B testing has value for their business

Econsultancy 2017 CRO Report

The notion of doing a quick test, solves umpteen meetings’ worth of powerful debate and logical argument.

Stephen Kaufer, CEO of TripAdvisor

Frequently Asked Questions

Everthing you need to know about Conversion Rate Optimization

A desired action taking place on your customer touchpoint (i.e. website) — a click, or registration, or product action, for instance.

A conversion occurs when a user completes an action on your site that you consider to be valuable. This can include a purchase, a file download, or a request for additional information.

A/B testing is a way to test changes to your page against the current design and determine which ones produce positive results.

It is a method to validate that any new design or change to an element on your web pages or mobile apps is improving your conversion rate.

It is the assumption that you have never reached the ‘best’ version of your website, mobile app, or product, and that the best method of learning about your customers is through iterative testing and experimentation.

Hypotheses are statements, not open-ended questions. They address a question with a proposed solution.

Crafting a hypothesis to address an open question or problem on your website enforces a well-rationalized, thoughtful proposal for how to address that problem.

Test, Learn & Apply

Minimal Support require from IT and designer

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